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OUR CORE VALUES

Our values aren’t just words on a wall – they're at the heart of everything we do.

At True Foods, our people are passionate about teamwork and innovation, and most importantly, delivering quality products to all our customers.

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 Accountability

“We do what we say, and we never let our team mates down”

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WE WILL HOLD OURSELVES ACCOUNTABLE
by following through on commitments and respectfully ensuring others do the same.

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WE WILL KEEP OTHERS UPDATED with timely, open and honest communication.

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WE WILL TAKE ACTION...
act with a clear sense of ownership, and take personal responsibility for decisions, actions and failures.

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WE WILL FOCUS ON SOLUTIONS.
Take time to properly understand problem, then consider what can be done using existing skills, strategies and ideas rather than finding fault, or expecting others to solve it.

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WE WILL ESTABLISH CLEAR RESPONSIBILITIES and processes for monitoring work and measuring results.

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WE WILL NOT IGNORE OTHERS, ignore wider views, opinions, or show favouritism.

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WE WILL NOT BE DEFENSIVE when we make an inevitable mistake, we own it. We communicate what we have learned, and we share with others, and we move on.

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WE WILL NOT TELL INSTEAD OF LISTEN, imposing one's views on others without listening, or ask for input but not follow through or explain decisions.

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WE WILL NOT IGNORE FEEDBACK.
We will not ignore or dismiss genuine feedback given to us. We will think about what is said, and find ways to moderate behaviour to improve our own performance.

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WE WILL NOT ACСЕРТ РОOR BEHAVIOUR FROM OTHERS. When others are not living our values, we will call it out in a respectful way for our supervisors to deal with.

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 Determination

“We are determined to succeed.”

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WE WILL STRIVE FOR SUCCESS.
Be willing to put time and effort into everything we do and maintain a positive attitude through adversity.

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WE WILL IMPROVE BY LEARNING.
Actively seek out ways to constantly grow personally and professionally.

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WE WILL SAY "NO" WHEN APPROPRIATE.
Be confident to say "no" with explanation to requests not aligned to True Foods' drivers of long-term success.

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WE WILL EMBRACE NEW CHALLENGES
and be bold, brave and courageous in everything we do. We will grow from hardships and negative experiences.

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WE WILL ACT WITH INTEGRITY.
Do the right thing for each other and True Foods even if it is unpopular or difficult to begin with.

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WE WILL NOT GIVE UP.
Don't be unwilling to embrace new challenges, instead see them as an opportunity to grow and develop.

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WE WILL NOT BE REACTIVE or do things without regard for how it will help the team and the business' long-term ambitions.

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WE WILL NOT RESIST FEEDBACK by being closed to feedback and change, a closed mindset will limit our achievements.

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WE WILL NOT DISENGAGE OTHERS.
Don't hinder fresh and innovative thinking that could push us forward by avoiding discussions or situations that may be difficult.

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 Collaboration

“We are greater together as one team”

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WE WILL ENCOURAGE creativity in other people and support others in implementing innovative solutions. Credit others for their contributions and accomplishments.

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WE WILL ACTIVELY LISTEN in order to really understand the needs and perspectives of others.

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WE WILL CONSTRUCTIVELY CHALLENGE the status quo inappropriate or exclusive thinking or behaviour to draw out diverse views, opinions and ideas.

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WE WILL TRUST EACH OTHER.
Support and assist others and acknowledge that is it ok to ask for help, advice or support. Partner with each other to get work done and achieve shared goals.

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WE WILL TRUST OUR EXPERTS.
Represent your own interests while being fair to others and trust the expertise of our subject matter experts. Seek a range of opinions and trusts and support others opinions.

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WE WILL NOT BE SILOED IN OUR APPROACH.
Don't think or act in a siloed way that doesn't encourage a True Foods-wide perspective.

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WE WILL NOT BE CLOSED TO OTHER'S IDEAS.
We won't block, change, and fail to build on others' ideas for change.

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WE WILL NOT GUARD INFORMATION.
Always share information and learnings by keeping others informed on progress even when it means a previous belief is now wrong.

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WE WILL NOT CRITICISE INSTEAD OF COACH.
Don't enter sn everything, doing others jobs and second-guessing actions decisions and can be very destructive.

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WE WILL NOT BE DISRESPECTFUL.
Always interact politely, professionally others may and positively in all forums, and consider how view your interactions.